Ancillary Task : 'Moments' Coming Soon To a Screen Near You...

 So drawing on the workshops which we carried out with James at the end of the summer term (yes I cant believe time has really gone that quickly and that the weather can be so different!), and my practice posters of a variety of images for my film, and  the hours of researching into the elements behind a poster, I have finally developed my own main theatrical poster of 'Moments'. From gaining inspiration from the passions that Bill Gold, Bop Peak, Richard Amsel and Drew Struzan I feel I have been able to create a poster that not only reflects my film, but also attracts the audiences eye :

The reason why I chose the image of the shoes, is because within my film it is the primary object that holds all the ties together, it draws together the two characters its transports the protagonists character to open her eyes and see the world of London, behind the work and business sector, to step out of her routine and explore. I chose snow as the backdrop, as it creates that magical element (which thankfully for once the British weather was acting as I wished it too although the train journey home did make me question my wishes when stuck on Ely station!) In term of the editing of the image and putting together of the overall poster I decided that I would not do over the top effects as similar to my film I wanted it to be simple yet informative, therefore I just did a simple manipulation of the image by faiding the image as a background, with the only part being in focus the label and part of the shoe. I have also added the main title to the bottom of the poster, which I thought looked effective when I used this positioning on my practice posters. I decided on a controversial colour for the text, rather than it being bold and brash is more simple and delicate, however I do not think this detracts from gaining the audiences attention and feel that the image would be overpowered with a brighter colour and as my film is a silent film the key element to it is a visual one. The one issue I was having however was because I only have two characters, and therefore only one actor and one actress name to incorporate on my film poster I ended up with a very large space between the names and the shoe image. Therefore through the variety of research that I did on existing film posters. I gained inspiration from the film poster 'My week with marilyn' which incorporates the quote "sometimes you just need to get away", and decided that I could too incorporate one of the quotes that I used within my film "the one thing she liked about the city - apart from all the obvious attractions, the theatre, the galleries- was that so few people ever asked you personal questions". I personal feel that this looks much more effective and eye catching to the audience. However having not noticed this element before my teacher (audience feedback does pay off!) did spot that the quote was the same as the quote on the label (oops!) however I feel that the quote is not that clear on the label and wanted particular to have that quote at the top of the page as although the audience do not see the character on the poster they are already getting an idea of the life that she leads and her overall personality. Overall I am pleased with my poster and gaining feedback straight after the creation from my inital family was a positive one so smiles all round "very effective, it looks eye catching and raises questions in the mind as by being simple it does not give much away about the film, and makes you want to know what is the story behind the shoes, what are their significance, what is the quote about?" (sheila Leng).